Episode 3: Craft Shows + Markets

This episode is for the makers! We talk everything to do with craft shows and markets, including: preparing for your first craft show, finding craft shows in your area, creating your display, marketing to your audience, how to act at craft shows, and setting goals for each show. We go into the nitty gritty on all of it! Whether you're about to prepare for your first show or you're a seasoned pro, there's something for you in this episode!

Click play below, or listen to Scrap Paper on iTunes or Stitcher

 

Show Notes

Resources & References for This Episode

COhatch

Craftin Outlaws Monthly Calendar

Midwest Craft Con Fall + Holiday Market Schedule

Photo from Sarah's first craft show

Photo of yellow door prop

Pinterest - Renegade Displays for Inspo

Photo of Written Paper Goods chalk board sign

Square Card Reader

Etsy Card Reader

Sell on Etsy app

Transient License - State of Ohio

Aunt Flow

Sarah's 614 magazine feature

TL Yarn Crafts

The Wonder Jam

Comfest

On Paper

MailChimp

Action Steps

We challenge you to make at least one goal for your next craft show! (Specifically, try to make a non-monetary goal!) For your review, here's some suggestions we had for possible goals:

- Do a show to get the market experience

- See how customers react to your products and get specific feedback

- Use show as a marketing opportunity for a future event, workshop or sale

- Specific number of new followers on social media and/or newsletter sign-ups

- Monetary goals

- Move specific product (a type of product you're retiring or wanting to get rid of)

- If it's your first market: JUST SURVIVE IT!

Want to know more about Sarah and Emily’s businesses?

Sarah Harste Weavings

Sarah Harste Weavings website

SHW on Instagram

SHW on Facebook

SHW on Pinterest

Written Paper Goods

Written Paper Goods website

WPG on Instagram

WPG on Facebook